Its always better to dynamically change Phone numbers on the website based on the tracking Parameters. For example: If we are running a Google Paid Campaign , We can Assign one Phone number to be displayed every time the UTM_SEARCH parameter is “Google” and UTM_CAMPAIGN=PAID. By showing a phone number dynamically like this based on UTM Parameters, we can now better justify our spends . All calls coming during this session can be attributed to Google paid campaigns. Likewise, For every advertising channel, we can dynamically change the phone number based on that advertising channel. Its always tough to track inbound calls to advertising medium, Doing like this will enable us to better track our spend vs advertising medium.
If we advertise on 3 Mediums, Linkedin, Google, Facebook, we will dynamically change phone numbers for each of the medium. We can further filter this, We can show separate phone number for Google Search campaigns, Separate phone numbers for display campaigns, discovery campaigns etc.
I asked CHATGPT for opinions and it gave the below Opinions:
What are the negatives of this idea?
One potential downside of this idea is that it could require a lot of manual effort or coding to set up. Additionally, it could also be difficult to keep track of the different phone numbers and ensure that they are all up-to-date and accurate. Finally, there is the potential for visitors to be confused if the phone number on the website changes frequently without any context.
On a scale of 10, how will you rate this idea?
I would rate this idea as a 9/10. It is a great way to track inbound calls and optimize advertising spend, but there are some potential drawbacks that need to be taken into consideration.
How do you handle the negatives?
The negatives can be handled by ensuring that all changes are implemented in a systematic and organized way. This could involve creating a spreadsheet or other system to track the different phone numbers associated with each medium, as well as setting up automated reminders to ensure that the numbers are up-to-date. Additionally, providing context to visitors when the phone number changes could help to alleviate confusion.
What are the advantages of implementing this idea?
The advantages of implementing this idea include the ability to better track inbound calls and optimize advertising spend. Additionally, it can provide visitors with the most up-to-date contact information and help to ensure that their calls are routed correctly. Finally, it could enable you to make more informed decisions about which mediums are most effective for your business.
Its always better to dynamically change Phone numbers on the website based on the tracking Parameters. For example: If we are running a Google Paid Campaign , We can Assign one Phone number to be displayed every time the UTM_SEARCH parameter is “Google” and UTM_CAMPAIGN=PAID. By showing a phone number dynamically like this based on UTM Parameters, we can now better justify our spends . All calls coming during this session can be attributed to Google paid campaigns. Likewise, For every advertising channel, we can dynamically change the phone number based on that advertising channel. Its always tough to track inbound calls to advertising medium, Doing like this will enable us to better track our spend vs advertising medium.
If we advertise on 3 Mediums, Linkedin, Google, Facebook, we will dynamically change phone numbers for each of the medium. We can further filter this, We can show separate phone number for Google Search campaigns, Separate phone numbers for display campaigns, discovery campaigns etc.
I asked CHATGPT for opinions and it gave the below Opinions:
What are the negatives of this idea?
One potential downside of this idea is that it could require a lot of manual effort or coding to set up. Additionally, it could also be difficult to keep track of the different phone numbers and ensure that they are all up-to-date and accurate. Finally, there is the potential for visitors to be confused if the phone number on the website changes frequently without any context.
On a scale of 10, how will you rate this idea?
I would rate this idea as a 9/10. It is a great way to track inbound calls and optimize advertising spend, but there are some potential drawbacks that need to be taken into consideration.
How do you handle the negatives?
The negatives can be handled by ensuring that all changes are implemented in a systematic and organized way. This could involve creating a spreadsheet or other system to track the different phone numbers associated with each medium, as well as setting up automated reminders to ensure that the numbers are up-to-date. Additionally, providing context to visitors when the phone number changes could help to alleviate confusion.
What are the advantages of implementing this idea?
The advantages of implementing this idea include the ability to better track inbound calls and optimize advertising spend. Additionally, it can provide visitors with the most up-to-date contact information and help to ensure that their calls are routed correctly. Finally, it could enable you to make more informed decisions about which mediums are most effective for your business.
#advertising #dynamicphonenumbers